Sell your watch on Bezel

List your watch in just a few short steps.

Highest payouts

Make the most for your watch

Thousands of qualified buyers

Access the best watch buyers

Private seller concierge

A real specialist with you start to finish

How it works

1

List your watch

Choose your model, condition, and any accessories included.

2

Sell your watch

Run an auction or set your own asking price

3

Bezel authentication

Once it sells and payment is received, ship to us on the provided, fully insured label

4

Get paid fast

Your payout is released as soon as authentication clears.

Are you a professional dealer?

Explore Bezel Pro

Ways to sell

Option 1
3 days10x the views

No reserve auction

Instant sell

Sell as quickly as you would directly to a dealer — but make the full market price.

Option 2
3 daysFast sale

Auction

Fast sale

Set a reserve your watch must hit — the speed of an auction with a safety net underneath.

Option 3
Sell at your price

Marketplace

Most control

Set your asking price and field offers from thousands of qualified buyers — you stay in full control.

Sell fast and get paid as much as you should

Sell as quickly as 3 days

Most auctions on Bezel wrap up within days, not months. Competitive bidding from thousands of collectors pushes your watch to its true market value — and no-reserve auctions get 10x the views.

Sell directly at market value

Because buyers trust Bezel authentication, they buy directly from you — so you make full market value instead of having to sell to a dealer first.

In-house authentication

The only platform buyers trust

Every watch sold on Bezel is authenticated in-house by our team of expert watchmakers and authentication specialists before it ever reaches the buyer. That guarantee is why more buyers feel comfortable purchasing from Bezel — which means more bids, faster sales, and stronger prices for your watch.

Expert inspection

Certified watchmakers and authentication specialists verify all aspects of every watch we sell

Verified authenticity

Buyers receive a Bezel authenticity guarantee with every purchase — completely worry free buying.

More confident buyers

Buyers bid higher and buy faster when they know a watch has been verified by Bezel.

The platform buyers love the most

Experience was unmatched

1 hour ago

Experience was quick, secure and reliable! Best experience and app for watches!

Very smooth and professional process

2 hours ago

Very smooth and professional process

Something worked exactly as it should!

3 days ago

Transaction/payment experience was super simple. Shipping/authentication timeline was super clear and ultimately exceeded expectations. Customer service was fast and helpful.

Easy and secure watch purchase

4 days ago

The bidding process, authentication, easy wire payment option, and super fast shipping made my watch purchase a great experience. I highly recommend Bezel to find your dream watch.

Very easy and smooth

4 days ago

Very easy and smooth, love the platform

Great experience as always

4 days ago

Great experience as always! Fast, efficient and reliable!

This was my second purchase through…

4 days ago

This was my second purchase through Bezel and it was a very straight forward easy process once again .

Easy bezel kept me up to date every…

5 days ago

Easy bezel kept me up to date every step of the way

Very reliable seller

5 days ago

Very reliable seller, everything was smooth and easy as always. I already used Bezel few times in the past and planning to use it in the future again.

5 Stars

6 days ago

It wa sa greta experience.

Endless selection, fast service!

7 days ago

It was easy to set up an account and make a purchase in my price range! There are a considerable amount of watches to look at! Selection seems endless; very impressive. The shipment arrived pretty quickly and super-well packaged! The watch was pristine as advertised and I just could t be happier!

First class top to bottom

7 days ago

First class top to bottom. Shop with confidence

Authentications and shipping was fast

7 days ago

Authentications and shipping was fast! Hassle free process and easy discussions with seller.

Fast and Easy

10 days ago

Great experience

I was a relief buying a used watch and…

10 days ago

I was a relief buying a used watch and to have it authenticated first. Bezel called me and talked to me about the watch after they looked it over, it was packaged amazing and sent over night with papers. This was the best and most confident used watch transaction Ive ever had. I wouldn't hesitate to use Bezel again, it was an awesome experience.

Great service and fast delivery

11 days ago

Great service and fast delivery. Dream watch

Perfect buying experience buying an…

11 days ago

Perfect buying experience buying an Omega Seamaster from Bezel. Very smooth and professional.

Thank you

11 days ago

Thank you! Was super smooth.

Amazing watch and expedited delivery!

12 days ago

Amazing watch and expedited delivery!

Great service

13 days ago

They were reliable and communicative

I am so impressed with the quality of…

13 days ago

I am so impressed with the quality of the selections Bezel offered, then the excellent communication once my purchase was made, to the detail in which they verify the authenticity, and finally when my Rolex arrived it was everything as advertised! I am so impressed if you could see the smile on my face!

Truly incredible experience

14 days ago

Truly incredible experience. Quick authentication and shipping, and a very responsive concierge team!

I was a bit hesitant as a first time…

14 days ago

I was a bit hesitant as a first time user of Bezel but it was an overall great experience. The concierge was prompt in responding to my questions and the watch was exactly as described.

Complete honesty and taking care of the…

15 days ago

Complete honesty and taking care of the customer.

Great experience working with them and…

15 days ago

Great experience working with them and buying and selling. :)

Positive experience.

15 days ago

Attentive and engaged team. Called me to confirm everything before shipping the watch. Watch was like new. Fast turnaround and positive experience.

Super easy process and quick.

16 days ago

Super easy process and quick.

I really love this experience

16 days ago

I really love this experience. I’ve been looking for this watch for quite some time and was having difficulties for other platforms. The auction process was clear. The concierge service responded within a short period and once my order was placed the updates were almost to the minute.

Solid Buying Experience

17 days ago

Bezel staff was great and responsive to all questions. They were transparent with their authentication and made the buying experience very easy. I can’t wait for the next one!

Exceptional customer service and very…

17 days ago

Exceptional customer service and very reliable

Bezel Delivers Best Quality and Service

17 days ago

Bezel concierge helped me get the watch I wanted and questions answered promptly. The authentication process exceeded expectation beyond the watch authentication as they called me to tell me the box was not as new as the one pictured. Shipping was overnight, packaging impeccable.

Personal contact on status etc

17 days ago

Personal contact on status etc. from David. Perfect communication.

Incredible customer service and…

18 days ago

Incredible customer service and communication every step of the way + willingness to go the extra mile to secure extra links or provide a rebate to get them myself. First class concierge service. Great care in inspecting, certifying, packing and sending the watch too. Beyond pleased with my first experience buying from Bezel.

Good communication and timely turn…

18 days ago

Good communication and timely turn around. Ship with confidence when using Bezel.

Super quick and easy

18 days ago

Super quick and easy process in the app. I had my watch in just under a week after purchase, which was much quicker than expected. I will definitely be using bezel for my next timepiece!!

good service

18 days ago

good service

Very professional

18 days ago

Very professional. Watch as described. Very impressed with this platform as both a buyer and a seller.

Great service and reliable

18 days ago

My experience with Bezel is great because I have found the watches I wanted at a very good price, and quality. I've always trusted in their certification and has been accurate always. Most of the time you have to be patient since it is not a direct sell (I always use the auctions as a form of saving money, and you will find what you are looking for, they have an amazing number of offers. I recommend this service.

Smooth process and great product.

19 days ago

Smooth process and great product.

Have had the opportunity to use Bezel…

19 days ago

Have had the opportunity to use Bezel to purchase a few new watches over the past few months. Use the phone app exclusively and find it very easy to use. Would like the option to set your parameters in the “auction” site and not have to reenter the same parameters ever time, ie, 39-42mm. Think it would be really nice to get credit when you buy and not only when you sell. David has been a great help with questions.

Seamless

19 days ago

Seamless! Professional. Zero issues.

The team over at Bezel is very…

19 days ago

The team over at Bezel is very passionate about the work they do and extremely responsive and knowledgeable about any questions I had during the purchasing process. I’d recommend them to anyone looking to buy or a sell a timepiece.

I got my watch

19 days ago

I got my watch

Great experience and the watch is…

20 days ago

Great experience and the watch is immaculate.

It was a top notch experience.

20 days ago

It was a top notch experience.

This was my first purchase through…

21 days ago

This was my first purchase through Bezel. The process was super easy and very professional. The delivery was on time when they said it would be which is very important in order to ensure signing for the package etc.

Tudor Black Bay Chrono

21 days ago

Appreciate the quick turn around from purchase to authentication and then delivery. Thank you!!

Completed my second purchase with…

21 days ago

Completed my second purchase with Bezel. Seamless and efficient with quick responses to questions. Highly recommend.

Stellar Experience

22 days ago

This was my second time purchasing from Bezel and I was very impressed with the improvements they've made in their experience and delivery. When I purchased with them many years ago, the watch came in a small box, carefully wrapped with a few pieces of paperwork, a very reasonable expectation for a platform like this. This time, I was impressed to see the watch come in a dedicated green watch roll, well packaged, with a full branded folder featuring all of the associated paperwork. A few small changes makes the customer feel that this truly is a superior service and experience to all other platforms. Plus the added trust that the watch is reviewed, authenticated, and tested by their internal team before it is every approved to be sent out to the buyer makes their platform different. I recommend it to all of my friends.

Quick and easy

23 days ago

Quick, easy & I was guided thru the process very well

Nice app

2 months ago

Wish it had landscape mode on iPad.

Bezel Agents was extremely helpful and pleasant.

3 months ago

The Bezel Agents who assisted me with using this app were the best. Extremely pleasant, helpful, and patient. I would like to give a big shout out to David Rubin who was very helpful. Thx again!

Amazing service, thorough authentication, buy with confidence

3 months ago

Bought a Tudor Black Bay, overnight shipping to their facility, thorough authentication. They called to verify every component, noted the card wasn’t included and informed me it was a newer reference number. Gave me the option to cancel, no need to. Arrived on-time with Bezel documentation & COA. Amazing service & quick responses to questions. A+ experience.

Best Experience I Could Have Imagined.

4 months ago

First luxury watch purchase and it was incredibly fast, everything was accurately pictured and showed up exactly how I expected… actually better. 100% recommend using Bezel for your watch wants…. I’ll never see a jeweler again.

2nd watch From Bezel

4 months ago

Best place to buy authentic watches, hands down. Responsive, authentication process is smooth, and saves a lot of anxiety about buying watches online. Amazing APP, & process.

Great

4 months ago

I had a lot of questions I sent several emails and then I actually got a call from Carlos who answered all of my questions and made this a much more relaxing purchase. These guys are great. Looking forward to my new watch. Dave H

Very responsive chat.

5 months ago

Quick response on chat thread. Helpful. Great photos. Competitive price. We will know more when watch arrives.

Top notch!

6 months ago

Will only buy through Bezel as the in house team does a fantastic job of reviewing purchases. Saved me on a purchase when seller claimed one thing but movement was wrong. Also on a purchase, noted description was slightly wrong and gave me an opportunity to accept or decline. They certainly want you to be happy with the purchase!

Great company

6 months ago

They are looking after my interest all the time. Very professional company because they have a great staff.

Easy on either end

6 months ago

I’ve both sold and bought watches on Bezel now and the process is as simple as it gets on both sides. The concierge team has been responsive and helpful each time I’ve had questions and it’s refreshing to actually get a real person if you call. This is my only stop for buying/selling a watch outside of an AD

Way out of my budget

7 months ago

Genuinely perfect app and what sounds like outstanding services. I just wish there were any watches under 4 digits. Maybe the ability to petition for brands or upload info on your own. Would love to see Stirling, Resco Even Vintage military. I’d like to be able to manage and be proud of a collection not just because it costs as much as a home, but because it has history and meaning greater than monetary value.

Great app

9 months ago

An easy, no-stress way to buy a watch. 10/10 :-)

Purchase

10 months ago

Easy to deal with.

Thorough and honest authentication

1 year ago

Bought a watch on here that was advertised as unworn. David from Bezel got back to me to let me know that the watch was not as advertised. I was very impressed by the transparency of the whole process and responsiveness from David. I will definitely be purchasing again with Bezel. They have earned my trust.

Amazing App and Service

1 year ago

Ordered a Rolex through Bezel and the service was amazing. They authenticated my watch, updated me along the way and shipped it insured overnight once it was complete, with a certificate. Will be using again for sure. If you want a $150 discount they gave me a code - MAXVOLEK

Bezel

1 year ago

I’ve bought and sold multiple watches on Bezel. By far the best experience in the watch world. Their concierge team is top notch. I typically work with Blake, he was out sick for a few days when I had a watch live at auction. I had a question about performance and instead of radio silence (which is what I receive from most other marketplaces the majority of the time) another member of the concierge team jumped in and answered my questions immediately. In terms of the actual app. Can somebody please point me to a better shopping and browsing experience out there? It seems like they actually thought about what they were building instead of just telling some random developer to make their website into an app.

Bought first watch

2 years ago

Bought my first watch off Bezel recently, a JLC reverso. Great process, everything was delivered authenticated and in great condition. Will keep doing business here versus the shady secondary market or even the certified pre owned where these companies are price gouging!!!!

Watch purchase

2 years ago

Very professional

Tried BEZEL, & they didn’t disappoint!!

2 years ago

I won an auction for a Breitling Avenger 43 from another platform(site), and decided to give bezel a try. I like the bezel site, either bid on a timepiece or search and find your favorite through their search engine. Long story short, my bezel associate was Blake R. He was fantastic, very responsive and even took the time to give insight on questions I had. The purchase process was very fast, organized and very thorough. I highly recommend BEZEL, the Omega planet ocean I purchased was presented w-clear, consise photos. No hidden fees, charges etc. I also asked for the watch to be delivered to a fedex store for pickup, didn’t want it sitting on my porch for a pirate to snag it. If your on the fence about buying or bidding from BEZEL, don’t sweat it,DO IT!!

Really reliable

2 years ago

At first, i was very skeptical on buying my watch from Bezel but i did further research and thought that I should give it the benefit of the doubt, and honestly it was the best experience and the best purchase i did to get one of dream watch. If you are looking to expand your watch collection or you’re looking to buy or sell a watch Bezel is by far the best app/website I have encountered.

The best ecom experience ever

2 years ago

Blown away by how good the user experience is. Best place to buy a watch online hands down

Joe

2 years ago

Chris is great to deal with. He is professional, respectful and will go the extra mile to help. Would recommend Chris and Bezel to anyone who appreciates working with people who actually care.

Amazing Customer Service

2 years ago

I was shopping for a special watch for my upcoming birthday. I found it through this site. Customer service was exceptional. They worked with me every step of the way. I can’t recommend it enough!

The Best Place to Shop

2 years ago

Hands down the #1 spot for looking at prices and learning about watch models. Their concierge service is amazing. I bought my JLC reverso from bezel and it came in 2 days. Great price and service the whole way through 5/5 stars, highly recommend

Auction consignment process was great

3 years ago

Auction consignment was super easy, and I’m happy with how my watch did. Payout was within a day or two. Great experience and would def consign again!

Newly kindled flame

3 years ago

I have had a liking for watches since the first time I laid eyes on my uncle’s Breitling. I am now looking to develop a collection of pieces I remember from my youth and that which were bought for me as gifts. I look forward to using Bazel to achieve this.

Love the app

3 years ago

But can we please have a night mode. Thank you.

Well-organized selection and top-notch customer service

3 years ago

I was having issues getting my offers to go though. Sorted it all out via the chat feature, which felt delightfully like talking to a human. So far, so great.

A Fantastic First Rolex Buying Experience with Bezel App and Chris!

3 years ago

I recently had the pleasure of purchasing my first Rolex through the Bezel App, and I couldn't be happier with the entire process, thanks to the exceptional assistance provided by Chris. From the moment I downloaded the Bezel App, I was impressed by its user-friendly interface, extensive Rolex collection, and detailed product information. However, what truly set this experience apart was the outstanding customer service I received from Chris. Chris went above and beyond to ensure that my first Rolex purchase went smoothly. He patiently walked me through the entire process, answering all my questions. Once I decided on the Rolex, Chris seamlessly guided me through the purchase process, making it hassle-free and secure. He ensured that I understood every step, from payment to delivery. I appreciated his dedication to transparency and his commitment to customer satisfaction. I'm now the proud owner of a stunning Rolex, and I owe this unforgettable experience to Chris and the Bezel App. Thanks to their combined efforts, my first Rolex purchase was an absolute joy. I highly recommend the Bezel App to anyone looking to buy their dream watch, and if you're fortunate enough to work with Chris, you're in for an even more exceptional experience. I'm already looking forward to my next luxury watch purchase through Bezel, and Chris will undoubtedly be my go-to advisor. Thank you, Bezel App and Chris, for making this milestone purchase so memorable and enjoyable!

Great experience

3 years ago

Quick, straight forward, easy to interface, and secure. Highly recommend for anyone looking for a top quality watch.

Just wow!

3 years ago

I have been collecting watches for years. I have purchased from almost every type of source. Bezel is by far the most amazing marketplace that I have ever experienced. Chris was my concierge. Awesome.

First class service

3 years ago

I bought my first watch from Bezel and what a great experience. The watch was just as described and after authentication it was overnight shipped.! After purchase, they communicated every step and even updated me on warranty. Will be buying from them from now on.

Amazing experience, twice!

3 years ago

These guys are awesome. Spending money on a timepiece, you want a great experience without the wait on an AD. These guys are awesome. Purchased two pieces from these guys, same quick process, beautiful watches just as described. I wanna shout out Blake, for getting everything authenticated and sent quickly. Proud to be part of the #bezelwatchclub

The best way to buy a watch.

3 years ago

I have bought many watches over the last 30 years, from jewelers, brand boutiques, and online platforms. My experience with Chris and the team at Bezel stand above the others. From answering initial inquiries, to verification, and final delivery the attention to detail was unparalleled.

Smooth client service

3 years ago

I was able to purchase a watch through bezel and it was a very smooth process. I had Chris as my liaison and I couldn’t have asked for anyone better. Was very transparent about the entire process and put me at ease with every question I had. I have already recommended to other friends and will definitely be purchasing something again. Cheers!

Frequently asked questions

Listing your watch on Bezel is free. When your watch sells, we take a small seller fee from the final sale price — you keep more of your sale than on any other major platform.

Most well-priced watches receive offers within days of listing. Highly sought-after references from brands like Rolex, Audemars Piguet, and Patek Philippe often sell within 48 hours.

Once your watch passes authentication, your payout is released to your Bezel Wallet. Funds typically arrive within 1–2 business days and can then be withdrawn immediately to your bank account.

Bezel provides the label you’ll need to ship to Bezel for authentication.

If our authentication team finds an issue, we’ll contact you right away with the details.

Yes. While a full set typically commands a higher price, we accept watches without original packaging or papers as long as they pass our in-house authentication.